In an ever changing sponsoring landscape (shout-out to digitalisation), eSports is undoubtedly the rising star. Nowadays, entering the market is almost a must for brands targeting young and engaged audiences. But what are a brand's benefits and how are sponsors able to leverage their invest to make the most of their return? Check out our newest video of MY FIVE with Alexander T. Müller, Managing Director of SK Gaming, and find out the why reading the numbers and understanding the numbers are two very different stories.
Get the most out of your eSport Sponsorship with these 5 Tips
In this Video
Alexander T. Müller